Reach Consumers At Home
Our portfolio of home-delivered media includes newspaper inserts, direct mail, polybags and door hangers that provide advertisers with the reach and creative flexibility you need to deliver advertising, promotions, samples and coupon incentives to your targeted audience.
Home-Delivered Network
Our nationwide network of over 1,600+ newspapers* delivers our newspaper insert products, like the SmartSource Magazine free-standing insert and SmartSource Custom Inserts, to consumers who seek out advertising each week. By grouping newspapers into forms, you have the option to run advertising and promotions in the markets that reach the highest concentration of your audience or you may choose to run nationally.
Our Front-Door Programs and Direct Mail programs can be delivered to a nearly limitless number of households around the country.
*Market list effective 1.8.12
Targeting
Using our sophisticated research tools, advertisers have the ability to narrowly target their key consumers, reaching the most desirable audience at home.
A Closer Look at Our Home-Delivered Products
Newspaper Inserts
SmartSource Magazine®
Our branded free-standing insert delivers coupons and advertising through the Sunday newspaper.
SmartSource Custom Inserts®
Our pre-printed advertisements placed in thousands of newspapers or within SmartSource Magazine.
SmartSource Inside
Our pre-printed advertisements distributed within SmartSource Magazine.
SmartSource Coupon Saver
Our envelope customized with advertising inserted into SmartSource Magazine provides consumers with a place to store coupons.
SmartSource Price Feature Plus®
Our retail-specific ads that showcase special features placed within the pages of SmartSource Magazine.
SmartSource Direct Response Ads
Our call-to-action advertisements include direct-to-consumer promotions within the pages of SmartSource Magazine.
Polybags and Door Hangers
SmartSource Front-Door Programs
Our polybags and door hangers deliver advertising, coupons and samples to consumers’ front doors.
Direct Mail
Direct Mail
Our direct mail programs use retailer frequent-shopper card data to target consumers with custom promotions at home.
Sampling
Sampling
Our home-delivered sampling programs deliver your product sample through newspaper inserts, direct mail, polybags and door hangers.