SmartSource Front-Door Programs®
SmartSource Front-Door Programs target consumers at home with custom-printed newspaper pouches and door hangers that deliver bold advertising messages, enticing samples and compelling offers.
Polybags
Polybags grab consumers' attention by delivering advertising or coupon or sampling promotions that wraps their newspaper.
Door Hangers
Door hangers deliver advertising or promotions right on the front door.
Targeting
With Front-Door Programs you reach consumers with precision using household-level targeting. Using the most relevant data from Simmons, Spectra and IRI, we help you target key consumer concentrations and focus on specific radial areas around key retail locations.
Fast Facts
- Provides complete turnkey program logistics including printing, fulfillment and distribution
- Delivers coupon, promotional pieces and product samples
Objectives Fulfilled
- Drive Trial
- Build Equity
- Drive Traffic to Store
- Promote Launch