Powerful, proven and proprietary.
Driving all of News America Marketing’s products and solutions is one of the most robust path to purchase networks in the industry:
60,000+1 stores across food, drug, mass and discount in the US and Canada enables broad “pre-approved” shopper activation.
Field Team — 4,000+2 person Field Team of tenured, NAM employees provide merchandising and execution across our Retail Network, with a 90% installation compliance guarantee.
2,900+3 publications provide broad reach, driving sales.
Deliver targeted mailers or samples to shoppers, driving awareness and incenting trial for over 120MM households in the US and 10MM households in Canada4.
We have proprietary data on 35MM+ unique shoppers5, millions of receipts, and billions of dollars of purchase volume at US retail6. We can also leverage shopper behavior data across 700 Retailer and Brand partners and 220MM shoppers7.
220MM shoppers8 generate data, allowing us to strategically target digital display, video, email and social media.