SmartSource Shelfvision Video

Bring the excitement and effectiveness of video right to the shelf in front of your brand. Our SmartSource Shelfvision Video program is an in-store video advertisement that delivers up to 32 seconds of television-like advertising. An attention-grabbing riser adds 7.5 square inches of advertising space. As the only at-shelf video program available nationally and the most cost-effective video option available in store, use it to bring your television commercials into the store, raise awareness for a new product launch or demonstrate product use.

Fast Facts
Audience:      131 million
Reach:           61%
Frequency:     7x per cycle
Impressions:   975 million per week
CPMI:             $0.87

Source: Simmons, Spring 2007, based on grocery-store network Audits & Surveys Worldwide, IRI Census Data, MASI International

Objectives Fulfilled 

• Build Equity
• Raise Awareness
• Introduce Package or News
• Address Location or Shelf Space
• Integrate TV/Traditional Media