SmartSource Custom Inserts®
SmartSource Custom Inserts® allow you to place pre-printed ads in thousands of newspapers nationwide or place inserts or advertising within SmartSource Magazine®.
Using SmartSource Custom Inserts® provides you with the greatest weekly circulation potential in the industry plus national and regional distribution flexibility. And unlike other media vehicles that intrude on consumers, inserts delivered in newspapers are purposely sought out by consumers and are considered the most credible and effective source for information.
Our Custom Inserts options include:
Targeting
SmartSource Custom Inserts® provide you with comprehensive demographic profiles of the region you specify. We then recommend zip-code specific delivery zones for the newspapers with proven success in reaching households in your target area. This guarantees your message gets placed in only the zip codes identified as “high potential”.
Fast Facts
- Works with the shortest lead time
- Provides expert start-to-finish print production
- Guarantees 100% scheduled delivery without postal delays
- Features unlimited production capabilities including all sizes, shapes or formats such as business-reply cards, magnets, die-cuts and envelope racks
- Satisfies all distribution strategies from full-saturation to zip code-specific buys
Objectives Fulfilled
- Drive Trial
- Build Loyalty
- Promote Launch
- Build Equity